OUR GOAL FOR YOUR BUSINESS:
Van Wagner
Brochures, jingle, and commercial expanded CIAA FanFest’s audience reach.
Van Wagner is a sports marketing and production agency.
Services
- Brochure Design – Full-color event brochure (thousands printed and distributed)
- Commercial Editing – High-energy video promoting CIAA FanFest
- Custom Jingle – Original instrumental created in-house for the commercial
- Promotional Campaign Support – Design and media production for pre-event engagement
Challenge
CIAA FanFest needed cohesive, high-quality marketing materials that could stand out and match the scale of one of the nation’s most respected cultural and sporting events. With thousands of fans and world-class artists in attendance, the promotional content had to look professional, feel original, and capture the excitement of the FanFest while ensuring the client didn’t need to worry about sourcing separate assets for music, video, and design.
Strategy
Convert Media developed a complete promotional package tailored to the event. We designed a visually dynamic product brochure that provided attendees with essential information while showcasing the CIAA brand. Alongside the print materials, we edited a commercial that combined original visuals with a custom jingle produced exclusively by our team. By keeping the creative production under one roof, we ensured a seamless and professional execution across all platforms.
Results
Convert Media delivered brochures, a praised jingle, and video design, saving client resources. Van Wagner commended originality and execution, enhancing CIAA’s fan event with vibrant energy and authentic creativity, maximizing audience engagement throughout.
